Accessories By Nupur to explore new markets

Noida-based young export house Accessories By Nupur (ABN) is on a success route, with its crystal-clear strategy and positive attitude, an uncommon quality in most mid-level Indian exporters.

Company founder Nupur Batra, who has an M Phil in Textile Clothing and is also jury member at NIFT, told Apparel Resources that she is planning to further explore the Dubai market and will approach top luxury brands of the world as things are moving according to plan. For instance, her SA 8,000 certified factory in Noida is running smoothly, with happy buyers lining up for her products and service.

Furthermore, she plans to spread her reach in the domestic retail as well, especially with her brand ANANAYA which already has company-run stores in countries like Hong Kong and Bangkok.

Also Read – Accessories By Nupur to become SA 8000; also adding home products

The company regularly serves around 30 buyers from US, Japan, Australia and Spain. “Our products represent luxury; quality is my attitude, and design is in my DNA,” she said.

This year, the company is expecting more than 30 per cent growth.

For a detailed interview of Nupur, founder of Accessories By Nupur, please check out our Apparel Online India , June 1-15 th issue.

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